Richmond, January 25, 2007 - In addition to traditional direct mail services, Printegration now offers its clients the ability to create highly personalized, data-driven direct mail that is fully integrated with other applications such as personalized URL's and websites, broadcast emails, multimedia applications (including CD's and video hosting) and call center services. The additional services stem from the formation of a strategic alliance with DME, a direct marketing firm based in Daytona Beach, Florida. The partnership between the two companies offers the perfect balance of traditional expertise and modern innovation.
"Our clients will be able to have their marketing messages delivered via direct mail, internet, email and call center," according to Rick Godsey, president of Printegration. "We have provided one-to-one direct marketing solutions for our clients for several years. Through our partnership with DME, we can offer technology driven communications solutions as well."
Alin Jacobs, DME Vice President of Creative Strategies and world renowned one-to-one marketing expert, will be speaking at Printegration's seminar on One-to-One Marketing. The seminar, to be held at the Printegration Learning Center on January 30, 2007, will offer insights on the advantages of the direct marketing solutions now available to business owners and marketing professionals with the partnership between Printegration and DME. Attendees will learn how to effectively use one-to-one marketing to grow their businesses, launch new products and improve customer loyalty.
Printegration is recognized as Virginia's print-to-mail expert; fully integrating offset and digital printing with full service, in-house mailing capabilities. Printegration employs almost 50 employees in Henrico County.